Our Approach to SEO for Dentists

Should A Professional Dental Practice Market Its Services?

Some dentists don’t think that SEO for dentists marketing is “professional.”  While that may have been true many years ago, the Internet has changed all that.

Traditionally, most patients came to a dental practice through referrals and word of mouth. While that will always be a great source of new patients, surveys have shown that over 80% of people in need of dental work use the Internet to shop around. That’s because browsing websites is both informative and zero risk. The fact is that effective Internet marketing with dental SEO can help your target audience find you, while helping define a brand for your dental practice.

Successful dental SEO enables prospective patients to find your practice on Google, Bing, Yahoo and the other search engines. Highly complex algorithms drive the search engines and determine what pages make it to page one of the natural/organic rankings. There are many factors that dictate how a website ranks. These include mobile compatibility, pageload speed, and how informative the page is in relation to each target keyword. The “formula” for achieving page on rankings on Google for dental services is constantly changing. Our 20+ years of experience with Internet marketing, combined with our relentless study of algorithmic updates/changes, enables us to earn and maintain page one rankings for our dental clients.

Our Process

Our SEO for dentists process is designed to increase both website traffic and interactions — phone calls and online form submissions to your practice.

We begin with an SEO audit of your existing website to what is keeping your site from ranking page one with the search engines for the keyword phrases that patients are using to find your preferred services. This data will serve as the basis for our recommended plan of action.
This analysis will identify any technical issues that may be hindering your rank position like pageload times, meta tag, and coding issues. We’ll also determine whether the content on your site has the necessary factors to rank high for your preferred services.  And, we’ll evaluate the quantity and quality of your “backlinks,” which are links published on other websites back to your site.  Identifying and harvesting backlinks from authoritative websites with high “domain authority” scores is a critical element in any effective dental SEO strategy.  These high quality backlinks increase your website’s domain authority while strengthening your brand awareness and website traffic.

See What We Say

No Internet marketing agency in the DMV has more years of experience than we do, and we’re easy to work with.  Our team has been providing SEO services since 1998 and that is the beginning of Internet marketing. We know how to market dental services to achieve page one search engine rankings…and we do it fast. We typically see first page results for our clients in a matter of weeks. The long-term success of your dental practice will rely on whether prospective new patients can find your practice easily online, and are motivated to contact you.

Call us 703.365.7878 or submit an online request form today, and our team will offer some free SEO advice on how to increase the ROI of your practice through a more effective online presence.

Links To Understanding SEO

Google’s Do I Need An SEO Agency?
22 Smart Google SEO Tips For 2022
Google’s Search Engine Optimization (SEO) Starter Guide
CONTENT IS KING: The Often Overlooked Front End of SEO
THE NEED FOR SPEED – Google Now Using Page Load Times As Ranking Factor
How To Rank High on Google